KHAN, Kainat; TAHMEED, Ayesha; NAWAB, Dr. Rafiq. An Analysis of Code Switching and Linguistic Strategies of Persuasion in Pakistani TV Advertisements. Journal of Social Sciences Research & Policy, [S. l.], v. 3, n. 03, p. 413–428, 2025. Disponível em: https://jssrp.org.pk/index.php/jssrp/article/view/158. Acesso em: 8 dec. 2025.